Media Kit

The 2018 BCRA Rodeo Guide is a professionaly designed 32 page gloss magazine publication that includes high impact images, engaging advertisements, and compelling article features on BCRA Sanctioned rodeos and the champion cowboys and cowgirls that bring on your feet excitement to every BCRA event across the province.

The Guide is distributed throughout BC to tourism information centers, by local rodeo committees and retail outlets and with participating advertisers. All attendees to BCRA Rodeo events receive the guide with the price of admission.

The 2018 Rodeo Guide will also be available on the BCRA website and through selected social media marketing channels to maximize readership and exposure of your advertisement to millions of potential customers.

It is through the support of communities, organizations and businesses like yours that the sport of rodeo will remain firmly entrenched in the western heritage and culture of our province.

The BCRA thanks you for supporting the cowboy way!

Supplied Ad Formats Accepted

• Illustrator EPS
• Photoshop EPS/CMYK mode
• Photoshop TIFF/CMYK mode
• Supporting files such as placed scans or graphic elements must be supplied in CMYK values and at 100% of final size as placed in ad
• Include font sets
• Resolution of images must be minimum 300 dpi
• PDF files can be accepted if they are saved as high resolution, press-optimized, CMYK files (all fonts must be embedded)

2018 Rodeo Guide Advertising Rates Price
Full Page $2425
Inside Front Cover $2646
Inside Back Cover $2646
Outside Back Cover $2808
1/2 Page Horizontal (7.5” x 5”) $1465
1/4 Page Vertical (3.75” x 5”) $785
Directory Ad (3.5” x 1.4”) $425

Space & Material Deadlines ~ EXTENDED

  • Space Booked: February 28, 2018
  • Ad Material Due: March 5, 2018

(if you require an ad to be designed, please have the materials in by February 1, 2018)

Distribution: April 2018

BCRA Advertising

Laura James
P: 250.457.9997

BCRA Ad Submission

Email ads to: